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Faqs
Get Answers to Your Amazon PPC Queries
1. What is Amazon PPC, and how does it work?
Amazon PPC (Pay-Per-Click) is an advertising model where you pay Amazon a fee each time a shopper clicks on your ad. It helps improve product visibility, increase sales, and boost organic rankings.
2. How much budget do I need for Amazon PPC?
The budget depends on your goals and competition. We recommend starting with at least Minimum ($700-$1000 per day), but we optimize campaigns for any budget to ensure maximum return on investment.
3. Will I see immediate results from Amazon PPC?
While you may see an increase in traffic and sales within the first few weeks, significant improvements in ACoS and ROI usually take 2-3 months as we fine-tune the campaigns.
4. What are the different types of Amazon PPC ads?
Amazon offers three main types of PPC ads:
Sponsored Products: Promote individual product listings in search results and product pages. These are the most common and effective for driving direct sales.
Sponsored Brands: Showcase your brand logo, a custom headline, and multiple products at the top of search results—ideal for increasing brand awareness.
Sponsored Display: Target shoppers on and off Amazon based on interests, behaviors, or product views—great for remarketing and expanding your reach.
Each ad type serves a different purpose, and we help you choose the right mix to maximize results.
5. How do you optimize my Amazon PPC campaigns?
We optimize your Amazon PPC campaigns through data-driven keyword research, bid adjustments, ad placement optimization, competitor analysis, and continuous performance monitoring to maximize sales and minimize ACOS.
6. Can I run Amazon PPC campaigns if I’m a new seller?
Yes, new sellers can and should run Amazon PPC campaigns. It’s one of the fastest ways to gain visibility, attract traffic, and start generating sales. With the right strategy, PPC can help you compete with established sellers, build momentum, and improve your organic rankings from the beginning.
7. Do you offer ongoing PPC management?
Yes, we offer full-service, ongoing PPC management. From continuous keyword optimization and bid adjustments to performance tracking and strategy updates, we handle everything to ensure your campaigns stay profitable and competitive—so you can focus on growing your business.
8. How do you charge for PPC management?
Our pricing is flexible and depends on the size and complexity of your account. We offer both flat monthly fees and percentage-based pricing models. After a quick review of your goals and ad spend, we’ll provide a customized quote that fits your business needs—transparent, with no hidden fees. Contact us for more details and a free consultation.
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